Ather’s New Electric Scooter: 300km Range & Premium Features Under ₹1.1 Lakh

Ather Energy is set to revolutionize India’s electric two-wheeler segment with its upcoming affordable yet high-performance electric scooter. Designed for riders who want long-range capability without compromising on power, this scooter promises to be a game-changer with its 300km claimed range, fast charging, and premium features – all at an attractive price point.

Striking Yet Functional Design

The scooter sports a clean, minimalist design with:
✔ Full-LED lighting (powerful headlight for night visibility)
✔ Slim, aerodynamic profile (appeals to young buyers)
✔ Comfortable seating (ergonomic design for long rides)
✔ Integrated grab rail (practical for pillion riders)

Performance That Excites

At its heart lies a 4kW BLDC motor (IP67 certified) offering:
➤ 0-40 km/h in seconds (quick acceleration for city traffic)
➤ 3-hour full charge time (convenient overnight charging)
➤ 1-year motor warranty (peace of mind for buyers)

Breakthrough Battery Technology

The LFP (Lithium Ferro Phosphate) battery is a major highlight:
✓ 300km range (best-in-class for affordable EVs)
✓ 80% charge in just 2-2.5 hours (fast charging support)
✓ 5-year/60,000km warranty (industry-leading coverage)
✓ Heat-resistant design (consistent performance in Indian summers)

Tech That Impresses

Ather packs its signature smart features:
• 7″ touchscreen console with navigation & call alerts
• Bluetooth connectivity for music control & notifications
• OTA updates (keeps scooter software current)
• 3 riding modes (Eco/Normal/Sport for varied needs)

Ride & Handling

Engineered for comfort and safety:
◉ Front telescopic forks + rear monoshock (smooth ride)
◉ Front & rear disc brakes with CBS (confident stopping)
◉ Lightweight alloy wheels (improves handling)

Pricing & Availability

Expected to launch at ₹1-1.1 lakh (ex-showroom)
• Effective price could drop further with government subsidies
• ₹30,000 down payment option makes it accessible
• Bookings likely to open soon across Ather showrooms

Why This Matters?

This scooter bridges the gap between affordability and premium EV experience, offering:
✓ 2x the range of most competitors
✓ Ather’s proven tech in a budget package
✓ Low running costs (₹0.50/km estimated)

Note: Specifications based on pre-launch reports. Final details may vary – check Ather’s official channels for updates.

Final Verdict: If Ather delivers on these promises, this could become India’s most practical electric scooter, combining unmatched range, smart features, and trusted performance at a mass-market price.